Make the case

Get it approved.

The cost of SocialNext Ottawa 2027 next to what you bring back, plus a letter you can send as-is.

The ask

What it costs, next to what you get back.

Two columns your manager can read in under a minute.

What it costs

RegistrationTBD
Ultimate ticket, both days. Plus a 4% ticketing fee and 13% HST.
Time out of office2 days
January 27 and 28, 2027
TravelOttawa
200 Coventry Road, minutes from downtown.

What you get back

Attendees350+
Sessions25+
Organizations200+

What you'd bring back

A written debrief for the team

The sessions filtered down to the handful of things our team should change, written up and presented in the week after.

People we can actually call

Ottawa's marketing community is in the building. I'll come back with named contacts in the categories we're hiring, buying and partnering in.

A read on the market

What other Ontario marketing teams are doing right now, from the people doing it.

Send this

A letter you can send.

Copy it, swap the two names in brackets, and send it.

Your manager

Subject: Request to attend SocialNext Ottawa 2027 — Ottawa, January 27 and 28Hi [Manager], I would like to attend SocialNext Ottawa 2027 on January 27 and 28. It runs at the Ottawa Conference and Event Centre on Coventry Road. January 27 is the pre-conference workshop day and January 28 is the conference day. Here is the cost and what I would bring back. What it costs · Registration: $449 for the Ultimate ticket, which covers both days, plus a 4% ticketing fee and 13% HST · Time away: 2 days, January 27 and 28 · Travel: Ottawa What I would bring back · A written summary of the sessions worth acting on, shared with the team the week after · Named contacts from the marketers in the room, in the categories we are hiring, buying and partnering in · A read on what other Ontario marketing teams are doing right now Happy to talk it through whenever suits. Thanks, [Your name]

Open in your email app

The subject line is copied with the letter.

Jan 27–28 · 2027 · Ottawa, Ontario

Two days in Ottawa.

Launch pricing is live for January 27 and 28, 2027. Workshop day on the 27th, conference day on the 28th.

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